The operating system for your professional identity

Your professional life.
One operating system.

Starting Up brings together your professional identities, clients, projects, tools and integrations — and gives every profession the workspace it actually needs.

One account. As many professional identities as you have — and one core underneath all of them.

  • C Consultant Clients · Projects
  • D DJ / Artist Releases · Bookings
  • F Founder Investors · Launches
Starting Up Core
  • CRM
  • Connections
  • Entities
  • Team
  • Files
  • AI
One Starting Up account holds three professional entities — Consultant, DJ / Artist and Founder. All three run on the same Starting Up Core, which provides CRM, connections, entities, team, files and AI.

Start here

What are you starting?

Pick the identity you are building. Starting Up recommends the products and modules that fit it — and everything you add later stays connected to the same core.

Choose a profession

You selected: Consultant

Recommended

  • Work
  • CRM
  • Mail & Calendar
  • Consultant Tools
  • Money
  • Pitch Deck optional

Bundle

Consultant Workspace

from€24/month

Indicative — plans are not fixed yet. See pricing.

Starting Up Core

One foundation for everything you build

Every profession, every entity and every product runs on the same core. Your data lives here once. Products borrow what they are allowed to see and keep their own work to themselves.

Entities

Your professional identities, companies, brands and projects start here.

  • Consulting company
  • DJ career
  • Startup
  • Holding
  • Side project

Each entity carries its own

  • branding, logo and colours
  • team and access
  • integrations and clients
  • files and products

CRM

One central relationship layer — people and companies, stored once.

  • people
  • companies
  • prospects
  • clients
  • collaborators
  • suppliers
  • promoters
  • bookers
  • investors
  • team members

Same record, different context

A DJ sees

  • promoter
  • booker
  • venue
  • artist
  • last demo sent

A consultant sees

  • client
  • stakeholder
  • project
  • opportunity
  • last interaction

Connections

Connect once in Starting Up and let connected products use those integrations where your permissions allow — instead of every product asking you for the same account again.

  • Google
  • Microsoft
  • Outlook
  • Gmail
  • Calendar
  • AFAS
  • Accounting
  • AI providers
  • Ticketing
  • Booking systems
  • APIs

Teams & Access

One account system across the whole ecosystem.

  • users and teams
  • roles and permissions
  • access per entity
  • access per product

One identity that opens several products — the way a single Google or Microsoft account does.

Files & Branding

Logos, colours, fonts, brand assets, documents, media and company information — in one place.

Pitch Deck picks up the logo and the colours of the entity you selected. You never upload them twice.

AI & Automation

AI is a shared platform capability, not a feature bolted onto one product.

  • analysing interviews
  • generating test scripts
  • analysing workflows
  • writing outreach
  • preparing follow-ups
  • planning releases
  • reading your CRM
  • generating pitch content

It always works in the context of the entity and the profession you have selected — a DJ's outreach is not a consultant's.

Universal work layer

The tools every professional needs

Underneath every profession sits the same set of tools. Whatever you do, the work, the mail, the money and the relationships behave the same way.

Work

Tasks, projects, work blocks and planning.

Mail

Professional communication, connected to CRM, projects and work.

Calendar

Meetings, work blocks, deadlines and planning.

Money

Invoices, expenses, income, financial overview — and eventually tax.

Pitch

Branded presentations, portfolios and public share pages.

CRM

Relationships across everything you do.

The claim the product rests on

Not six apps. One chain.

A contact becomes an email, becomes a follow-up, becomes time in your week, becomes billable work. Nothing is retyped, because nothing was ever copied.

Profession workspace 01

Consultant Workspace

On top of the universal layer, a consultant gets the tools the job actually needs — and everything they produce lands back in Work, CRM, Calendar and Money.

  1. Client
  2. Project
  3. Interview
  4. AI analysis
  5. Findings
  6. Test script
  7. Tasks
  8. Calendar
  9. Client email
  10. Hours / invoice
One engagement, end to end.

Consultant tools

  • Interview Analyzer
  • Workflow Deep Dive
  • Test Script Builder
  • Requirements
  • Findings
  • Implementation Planning
  • Go-Live Checklist

What it writes back

  • A finding creates tasks in Work.
  • An interview attaches itself to the project.
  • A test script becomes part of implementation work.
  • The client stays one record in the CRM.

Profession workspace 02

DJ / Artist Workspace

Same core, same universal tools, a completely different surface. A promoter is a CRM contact. A booking is an invoice. A release is a project.

  1. Track
  2. Release
  3. Demo page
  4. Promoters / artists
  5. Outreach
  6. Follow-up
  7. Booking
  8. Content
  9. Calendar
  10. Invoice
One release, from studio to paid gig.

DJ tools

  • Demo Manager
  • Release Planner
  • Promoter CRM
  • Booker Outreach
  • Artist Outreach
  • Content Planner
  • Booking Manager
  • Artist Portfolio
  • Analytics

What it writes back

  • A DJ tool creates a task — you drag it into the calendar as a work block.
  • A demo is shared straight through Mail.
  • A promoter is stored in the CRM, once.
  • A booking creates an invoice in Money.

The rule behind both examples: a profession tool never invents its own version of a universal object. It makes tasks, contacts, events, files and invoices that the rest of Starting Up already understands.

Product ecosystem

Add products as you need them

You are not buying one giant application. Each product ships and deploys on its own — and none of them keeps its own copy of who you are.

  • Available you can use it today
  • In development being built now
  • Planned designed, not started
Available

Starting Up Core

Identity, entities, CRM, connections, teams, files and access. The part everything else refers to.

In development

Money Eindelijk Controle

Invoices, hours, quotes, banking and tax — for you privately and for each of your entities.

In development

Pitch Deck

Interactive presentations with a personal link per recipient, branded from the entity you picked.

In development

Work

Tasks, projects, work blocks and planning — the universal layer every profession writes into.

In development

Consultant Tools

Interviews, workflow analysis, findings, test scripts and implementation planning.

Planned

DJ Tools

Demos, releases, promoters, outreach, bookings and content.

Planned

Event Tools

Events, artists, suppliers, production, planning and budgets.

Planned

Offline Samenzijn Community

Offline events, members and turnout — on the same people and companies as everything else.

Integrations

Connect once. Use it everywhere you allow it.

Starting Up is the integration hub. Products ask the core to act instead of holding their own copy of your account — so revoking access is one click in one place, not a hunt through five settings screens.

  • Google
  • Microsoft
  • Outlook
  • Gmail
  • Calendar
  • AFAS

Starting Up Core

Connections, tokens and permissions live here — once.

  • Accounting software
  • AI providers
  • Ticketing
  • Booking systems
  • Banking
  • Public APIs

No duplicate integrations

A connection is made once, in Starting Up, and reused by every product you allow.

A product never holds your token

It asks the core to send the mail or read the ledger. The credential never leaves.

You decide per product

Access is granted per entity and per product, and it can be taken back the same way.

One account, many identities

You are allowed to be more than one thing

A consultant on weekdays and a DJ at the weekend is one person with two professional identities — not two accounts, two subscriptions and two address books.

Do not duplicate universal data

Starting Up is the source of truth. Products keep only what is genuinely theirs, and everything they keep points back at a Starting Up entity and the shared CRM objects it belongs to.

Starting Up owns

  • users
  • entities
  • organizations
  • people & CRM relationships
  • teams & roles
  • subscriptions
  • branding
  • integrations
  • shared files
  • API access

Products own their own work

  • DJ Tools — tracks, releases, demos, bookings
  • Consultant Tools — workflows, interviews, findings, test cases
  • Pitch Deck — decks, slides, analytics
  • Money — invoices, expenses, ledgers

Developers

Independently deployable. Never independently authoritative.

A product registers with the core, authenticates with its own service credential, and may act for a person only where that person's permissions already allow it.

One identity

People sign in at Starting Up and arrive at your product already known. No second password.

Scoped access

Every call is authorised twice: the workspace let the product in, and the person is allowed to do it.

Shared objects

Read the entity, the brand and the CRM through the core instead of copying them into your database.

Pricing

Not fixed yet

The plans land here once the numbers are settled — deliberately no figures that will read differently in a month.

The shape is decided: you pay per workspace, add products one at a time, and what you are allowed to do follows from your plan rather than the other way around.

Get started

Build the workspace around what you actually do.

Start with your profession. Starting Up recommends the tools you need and keeps everything connected as you grow.